The Eagles Go Green With New Initiative

Citizen Diplomats held a webcast earlier this summer with Norman Vossschulte, director of Guest Experience for the Philadelphia Eagles, where they discussed the Eagles’ Go Green initiative, the current season status, and plans for the future. 

The meeting was held during the five-year anniversary of Philadelphia’s Sister city relation with Frankfurt, Germany. Vosschulte worked at Disney for five-years as a public spokesperson and joined the Eagles in 2012.

His current role includes a host of responsibilities, from overseeing ticket takers and hiring to the Eagles’ sustainability program with Lincoln Financial Field. Lincoln Financial also received the ISO award, a sustainability goal that is now required in order to host a world cup.

During the webcast, Vossschulte was asked about the Eagles’ efforts for going green. He stated, that the objective of the program was to have more engagement with fans and that sustainability is an important topic that the current generation really gravitates towards. Making minimal changes such as more effective and greener ways of cleaning the stadium, which includes the usage of biodegradable environmentally friendly cleaners. 

The Eagles have also looked into full recycling programs, recycling old seats, and advertising equipment working with partners and other programs to become greener and creating a cycle of sustainability. Through this program, the Eagles have been able to be the first pro sports team to earn ISO 20121 certification for integrating sustainability practices into their management model. 

Vossschulte was also asked if he saw a shift in any other sports arenas towards becoming more green and sustainable. He added that while there is an increase in interest from other organizations wanting to move to sustainability, there does seem to be a more social push for going green. 

Though he may not be a native fan, Vossschulte relates to those who may be visiting Philadelphia internationally and are not used to American football or the designs of the stadiums. Exposure to different cultures has allowed him to better design programs and enhance the experience for football fans. 

After a few delays, the NFL season started back in early September at the Arrowhead Stadium, but with a few added safeguards to limit the spread of COVID-19. There was a  requirement that individuals wear masks at all times, stadium operations staff sanitized the entire building, and concession stands operated on a “cashless” basis. 

Until recently, the Eagles Organization has decided to continue this season without any crowds in the stadium as COVID 19 poses too much of a risk. In early October, Philadelphia Mayor Jim Kenney announced that fans would be allowed back into stadiums, as the city moved to change gathering limits.

Article written by Jonathan Fragozo-Gonzalez on behalf of Global Philadelphia Association.