Linguistic abilities and cross-cultural sensitivities are skills sometimes overlooked in higher education management and business programs. In 1983, the Lauder family of Estée Lauder Companies decided to address this by establishing the Joseph H. Lauder Institute in the Wharton School at the University of Pennsylvania. A dual-degree and intensive language program prepares students for careers in international business. Director of the Lauder Institute Mauro F. Guillén spoke with GPA staff member, Kait Lavinder, about the importance of global awareness, his experiences as a native of Spain, and how Philadelphia can capitalize on its rich cultural history.